Understand how your site shows up in AI search

AI Visibility “For a small team with limited resources, the AI Visibility tool has been a huge help, as we haven’t had the capacity to think about things like website discoverability.” Chelsea Clark Fall Kills Creative Works See if your website appears in AI-powered search results, who shows up when you don’t, and track your brand’s visibility over time—all from your Squarespace dashboard. See when your site appears in real AI search responses and for which prompts, so you understand how visible you are. Re-run your prompts to monitor ranking changes and mentions of your site as you improve your site and content. Identify competitor brands and source websites that AI search platforms use when making recommendations in your category. AI Visibility is built into your Squarespace dashboard, with no external subscriptions or integrations required. Run suggested search prompts through AI and get an overview of when your site is cited, where it ranks, and who your competitors are. AI Visibility autogenerates realistic questions someone might ask AI tools about brands and businesses like yours. You can edit, add, or delete prompts to match your insights. See the competitor brands and sites AI includes in its answers for searches in your category. Each prompt is run through AI search engines like ChatGPT to show if your site is mentioned, where it appears, and which competitors show up when you don’t. See where your business appears in AI answers for each prompt and if that position has changed. Re-run prompts to track changes as you update your site and content. Every Squarespace website includes integrated features and expert guidance to help you grow your online visibility. Squarespace automatically generates and links a sitemap.xml, which lists every URL on your site for perfect indexing. Every mobile Squarespace site is set up to get prioritized in search results, with no change to desktop or tablet versions. Your site’s content, listings, blog posts, and events are marked up by default to improve search engine indexing. Free SSL certificates for all Squarespace and third-party domains connected and pointing to Squarespace sites. Emily Dilcherd, Elle Studio For me, it’s not just about being found, but about being found by the right clients. The AI Visibility tool has been really helpful to understand how my website is set up for AI-driven search and discovery, helping me structure written content, imagery, and other details so platforms like ChatGPT can surface my brand accurately. Brandon Terry, Nomad Navigation The AI Visibility tool has been a game changer for myself and my business. When creating a new page for an event, it gives me the details I need to see where it's mentioned on ChatGPT—so I can optimize content and rise to the top. Chelsea Clark, Fall Kills Creative Works For a small team with limited resources, the AI Visibility tool has been a huge help, as we haven’t had the capacity to think about things like website discoverability. AI visibility refers to how discoverable your brand and website are within responses generated by large language models (LLMs) and AI search platforms. Monitoring this with an AI visibility tracker helps you understand your presence in these platforms and what users are seeing about your brand. AI Visibility shows how often your site appears in ChatGPT's and Gemini's answers using a set of realistic, audience-focused prompts. It's designed to help you understand visibility, not guarantee rankings. AI Visibility complements traditional SEO but focuses on AI-powered discovery. Our AI Visibility tool shows how AI assistants reference your business, which isn't visible in standard SEO tools. AI Visibility doesn't directly influence how ChatGPT ranks or recommends brands and websites. It helps you understand your current visibility in AI search results so you can make informed improvements to your site and content. You can track AI visibility for your brand using an AI visibility tool or tracker that monitors how often and where your brand is mentioned, cited, or recommended across major AI platforms. AI Visibility is available directly in your Squarespace dashboard, so you can monitor your website without buying another tool or manually tracking ChatGPT answers yourself. To improve your website's AI visibility, start by using an AI visibility platform to benchmark current performance and understand how you appear in these results. You can then optimize your on-site content to improve or change how the AI search results talk about your brand, a strategy commonly known as GEO, AEO, or AIO. Today, AI Visibility analyzes responses from ChatGPT and Gemini. No. AI Visibility is designed for individuals, entrepreneurs, and small businesses. Insights are presented in a clear, approachable way without complex metrics. AI Visibility uses Squarespace AI credits to help you check how your website appears in AI search results. AI Visibility doesn't require a separate subscription, and every Squarespace plan includes an allocation of AI credits. The amount of credits available depends on your plan. Using AI Visibility to run AI search prompts will draw from your available credits, so you can monitor your brand's presence in AI-powered search directly from your Squarespace dashboard. For the latest details on AI credits, plan availability, and pricing, see more in our Help Center. AI Visibility is currently available in English-language markets. Additional languages may be added later in 2026. No credit card required. Cancel anytime.